I met with a consultant the other day as I wanted to know how to take my blog to the next level an he gave me some good advice on trying to optimize it for the search engines so my readers can find my articles.
When it comes to search engine optimization you have the option to hire the services of a SEO agency or get your work done by a freelance SEO consultant. Both these options have their own advantages. One of the biggest advantages of working with a freelance SEO consultant is that they are often much cheaper as compared to a big agency.
Also, SEO consultants are more likely to put more efforts to help put you get high rankings in the search engine results as they are usually dependent on referrals from their existing clients to find more clients. On the other hand, a big agency usually has hundreds of different clients and may not be able to pay attention to business owners with small monthly billings.
Here are some of the other benefits of choosing a freelance consultant over working with a large agency.
A freelance consultant has much lower overheads as compared to a traditional company which means that they can pass on the cost savings to you in the form of lower prices.
Most of the big SEO Hertfordshire agencies do not prefer to take smaller projects. On the other hand, smaller projects are the bread and butter for most of the freelance consultants and they do their best to achieve results for their clients.
Most of the agencies charge a standard monthly fee in addition to various other fees. On the other hand, freelance consultants usually charge on a project basis and tend to be much cheaper in the long run.
As mentioned in the beginning, a freelance online marketing consultant is dependent on referrals from existing clients to get more business which means that they are focused on achieving results for retaining the existing clients and get referrals.
A freelance consultant has much more at stake when it comes to search engine optimization projects as compared to a large agency. It means that they will care of your project and make sure that the work is delivered on time.
While there are a number of advantages of working with a freelance consultant, all the consultants are not the same. In fact, there is a lot of difference in the level of service offered by various consultants.
Therefore, it is important that you choose the right consultant to ensure that your project is delivered on time and the consultant achieves the promised results. Here are a few tips on hiring the right consultant.
First of all, you need to list your preferences when it comes to a SEO consultant. Ask the consultant to give you at least three references. This will give you an idea of the quality of work by the consultant for other clients.
Another thing you need to look at is the budget. As far as the cost of hiring a SEO consultant is concerned, it can vary from a few dollars to hundreds of dollars. Therefore, the best way to go about finding a consultant is to fix a budget and try to find a consultant within that budget.
However, you should also keep in mind that you get what you pay for. Therefore, if someone bids much lower than expected, chances are that they will skimp on quality and that may harm your SEO efforts.
Overall, these are some of the tips you need to keep in mind before hiring a freelance consultant. Do not make the mistake of hiring solely on the basis of cost. Check their work and make sure that they always deliver quality work before hiring them.